A clear record of how Signal handles your data.
This notice explains what Signal Automotive holds, where it comes from, why it is used, how long it is retained and the choices available to you.
Last updated: 24 October 2026Optional public advertising
Google Ireland Limited provides Google AdSense for selected public driver guides and published news and advice articles. Signal is prepared to request non-personalised ads when regional privacy checks pass, subject to Google’s pending site approval and available ads. Ads are excluded from Trade and motor-trade pages, sign-in, private accounts and vehicle records, administration, diagnostic tools and results, valuation tools and all other pages outside the editorial allowlist.
The advertising and privacy services receive basic request information, including your IP address, browser/device information, privacy-choice status and the public page URL. Non-personalised ads use page context and general location; cookies may support repeat-ad limits and aggregated reporting. Signal does not request personalised advertising or send your name, email, registration, diagnostic answers or media, private vehicle records, or trade information for advertising. In the UK, EEA and Switzerland, consent is required for optional advertising cookies and associated optional collection. Privacy-choice records remember and communicate your decision.
Google’s published European message identifies providers, purposes and choices and records completed opt-in through the IAB Transparency and Consent Framework. Its published US state message communicates opt-outs through the IAB Global Privacy Platform. US advertising requires a positive first-party US country check and ready Google privacy data without a sale, sharing or targeted-advertising opt-out. Signal pauses ads entirely for a US opt-out or Global Privacy Control signal. Missing, incomplete or unknown privacy information keeps ads paused. Signal’s analytics preference is independent and cannot authorise an ad request. Google and the providers identified in its messages may process information outside the UK under their applicable arrangements.
The regional check uses Cloudflare’s country information from the server request where available. If it is unavailable, the browser can read Cloudflare’s diagnostic response on Signal’s own domain, using only its host and country fields. The response also contains connection and network details, including an IP address; Signal discards those other fields rather than retaining them or sending them to an advertising provider. The decision keeps only whether the request is US — yes, no or unknown — and whether Global Privacy Control is signalled. This check does not save an IP address, state, city or advertising location profile. It does not turn a non-US or unknown request into a US request. Necessary network security records described elsewhere in this notice are separate.
To manage advertising choices, open a public driver guide or published news article. Use Advertising privacy choices in the footer for European consent, or Do Not Sell or Share My Personal Information for applicable US state choices. The US control opens Google’s standard confirmation dialog. Opening a privacy control pauses future ad requests while you review it. Declining required European consent, opting out in the US or sending Global Privacy Control keeps ads paused. Changing a choice does not erase information already collected; you can contact Signal about your rights or contact the providers identified in the message. Google’s advertising cookies may last up to 13 months; see the cookie policy, how Google uses information from partner sites and Google’s advertising information.
Optional Google Analytics
If you accept analytics cookies, Google Analytics 4 receives measurements of selected public-page visits, cookie-based browser/session identifiers and basic device/browser and network information. We use this to understand public website usage. Consent is the basis for this optional processing. Google necessarily receives your network address when its service is contacted; this is not anonymous processing simply because Signal does not send your name.
Signal excludes private accounts, administration, trade workspaces, sign-in, individual vehicle and diagnostic-case pages. We do not send form contents, contact details, registration numbers, diagnostic media or descriptions, account identifiers, URL queries or fragments as analytics events. Advertising signals and personalisation are disabled. Google may process information outside the UK under its applicable service arrangements.
Signal configures analytics cookies for up to 183 days without renewal on every visit. Cookie lifetime is separate from Google’s stored-report retention, which depends on the Analytics property settings. You can withdraw through Cookie settings; this stops future collection and clears accessible Signal analytics cookies, but does not erase previously collected reports. Contact info@signalautomotive.uk for a request concerning previously collected data. See the cookie policy and Google’s privacy policy.
Who is responsible
Signal Automotive is the controller of personal information handled by this website. For a privacy request, email info@signalautomotive.uk. Please say that your request concerns your Signal account and do not email identity documents unless we provide a secure method.
This notice covers the public website, account and garage area, motor-trade workspace, diagnostic and valuation tools, community, funding-interest forms and supporting application services.
Information we may hold
- Account and contact: email address, display name, Google profile details when Google sign-in is chosen, telephone number, postcode, preferences and account type. We also record the version and date of the one-time pricing-research notice you acknowledged.
- Optional vehicle reminders: your account email, separate opt-in status, consent wording version and time, an unsubscribe reference, selected saved vehicle dates and mileage, a temporary copy of a prepared summary, and delivery attempt dates, status, error category and provider reference. Delivery records are private and are not a history of email opens or clicks.
- Vehicle and ownership records: registration, make, model, year, derivative, fuel, engine, colour, entered mileage, dated MOT odometer readings and their recorded unit, mileage checks and declarations, MOT, tax and service details, running costs, notes and uploaded documents.
- Motor-trade records: business and branch details, verification status, customer names and contact details, vehicle preferences, private notes, buying and selling opportunities, tasks, due dates, recorded conversations, appraisals, market evidence, condition and provenance answers, offers, costs, stock, preparation, fleet, independently evidenced purchase and sale outcomes, and audit activity. Eligible settled dealer-trade purchases may support comparisons within that business’s own valuation workspace; an entered purchase price alone is not treated as verified market evidence.
- Trade valuation history: successful Trade portal and Trade API valuations are saved with the vehicle or asset reference, specification, pricing inputs, available prices, source, confidence, dates, business and requesting account. Reopening a cached quote can create a further history entry. Authorised Signal administrators can search these records and export a spreadsheet for service operation and review. This register does not include personal-garage valuations or make trade records public.
- Diagnostic evidence: symptoms, vehicle details, OBD codes, warning lights, observations you provide, prepared sound and sampled images when you add media, possible-match results, private case recordings and repair outcomes.
- Community activity: posts, comments, reactions, reports, vehicle context, uploaded media, moderation status and the wording and date of any research-support consent.
- Enquiries: name, email, organisation, selected interest and message sent through a funding, sponsorship, pilot or contact form.
- Help requests: your signed-in account, message, the section where you requested help, any vehicle registration and description included with that report, a limited error category, status and Signal’s replies. These requests are private to you and Signal’s authorised administrator; they are not published to the community.
- Technical information: security, request and fault logs, approximate network information and cookies or device storage described in the cookie policy.
- Access protection: when you use site pages and services, we record the latest observation time for your trustworthy network IP address, including when you are signed out. When you are signed in with a verified email, we also associate your latest observed IP with your account. We keep account/email/IP restrictions, reasons, expiry dates and administrator action records. These records do not include a list of pages viewed, complete request URLs, device fingerprints or precise location. Addresses are accepted only from the trusted hosting connection; missing or untrusted addresses are not guessed from forwarded headers.
- Request limits: pseudonymous identifiers derived from a trustworthy IP address or account identifier, the relevant service limit, request counts and time-window/expiry values. These counters do not contain the submitted recording, form content or raw email/IP address. Pseudonymisation reduces exposure; it does not make the records anonymous.
What you need to provide
- Browsing and online diagnosis: you can browse public pages and request a symptom review without an account. A review needs vehicle context and at least one clue, such as a symptom description, scanner code, dashboard warning or visible observation. A recording is optional. Submitting sends the relevant details to Signal and its AI diagnosis provider, subject to service capacity. Missing evidence can limit the result. Choosing registration lookup sends the registration to Signal and the lookup provider. Manual vehicle entry avoids that lookup.
- Account and garage: email sign-in or Google sign-in is needed to save private records and use account features. Profile telephone and postcode fields are optional. Add only notes and documents that you need to keep with the vehicle.
- Vehicle reminder emails: optional and separate from account creation or a general profile save. To request them, tick the reminder consent box and choose the dedicated enable button in your garage. They use your verified account email; no extra phone number or address is needed. An older saved reminder preference does not subscribe you to this email service.
- Selling a vehicle: publication needs vehicle details, an asking price, seller name, public town or area, description, at least one vehicle photo and either a contact email or phone number. You do not need to provide both contact methods. These details are needed to publish a usable advert and let a signed-in buyer contact you.
- Private cases and community: a saved private case needs a title and symptom; a recording is optional. A community post also needs the vehicle make and model, publication and privacy confirmations, and permission to share any attached media. Research-support permission is a separate optional choice.
- Trade applications: business information and relevant evidence of motor-trade activity are needed for an approval review. Without that evidence, a new application cannot be approved. Do not include unrelated customer details, full bank statements or personal identity documents.
- Human valuation requests: name, reply email, vehicle identity, current mileage and five specified vehicle photographs are required for this particular service. Telephone, postcode and extra damage photographs are optional. You can use the other valuation tools without submitting this human-review form.
- Funding and pilot interest: name, email, interest category and agreement to be contacted about that interest are required. Organisation and message are optional. Declining means we will not record a contact request for that interest.
Where it comes from
Most information comes directly from you. Account identity can come from Google and the authentication provider when you choose Google sign-in. Vehicle identity, MOT or tax facts can come from an authorised government or commercial vehicle-data provider after a registration lookup. A business user may add information about a vehicle they are authorised to manage.
Vehicle-provider records can be incomplete, delayed or incorrect. Signal records their source where the feature supports it, and you should check returned details before relying on them.
When the approved MOT History connection is available, Signal converts kilometre readings to miles for comparison, calculates an annualised average from the vehicle’s own usable dated readings, and checks for decreases or an entered mileage below the latest record. The projection and alert are appraisal aids, not proof of genuine or altered mileage.
Why we use it
- Provide the service and your account — contract: authenticate you, save vehicles, operate garage and trade tools, save and publish the vehicle adverts you request, store evidence you request, perform lookups and return diagnostic or valuation information.
- Safety, reliability and abuse prevention — legitimate interests: secure the service, diagnose faults, maintain audit records, prevent duplicate or malicious submissions and understand whether features work. We limit this to what is reasonably necessary and consider the effect on users.
- Network access protection — legitimate interests: identify networks involved in abusive use, enforce proportionate account, email and IP restrictions, and investigate or review mistaken blocks. IP addresses can be personal information, especially when linked to an account. We do not use these security records for advertising, visitor profiling or identifying a person from an address alone. Accepting terms or dismissing a cookie notice is not consent to this processing; it relies on the stated security purpose, necessity and balancing of users’ rights.
- Community moderation — legitimate interests: screen public contributions for safety and misuse, hold uncertain submissions for review and respond to reports.
- Optional vehicle reminder emails — consent: send the MOT, tax and service summaries you expressly request for your personal garage. This is separate from marketing, cookie choices and acceptance of terms. You can withdraw without losing account or garage access. Limited consent and delivery records are retained for accountability, duplicate prevention and investigation of delivery problems, as described below.
- Optional uses: consent supports use of a resolved community case as labelled supporting evidence, contact about a funding or pilot interest you submit, optional marketing and public-page measurement with Google Analytics. Public advertising follows the separate regional controls described above, including European opt-in and US opt-out checks. Refusing or withdrawing optional consent, or opting out of US advertising, does not remove access to the core service.
- Compliance — legal obligation: respond to valid rights requests, lawful authority requests, disputes and regulatory duties.
IP addresses and access restrictions
Only authorised Signal administrators can view the recent-IP list and account-linked network records. Hosting and database providers process them to operate the service. A network observation is not proof of misconduct: several people can share an IP, and mobile networks and VPNs can change it. Signal’s administrator selects a restriction, records a reason and duration, and confirms the effect on a shared network before it is enforced.
An active IP restriction can refuse requests from that address whether or not the visitor is signed in. Account and email restrictions apply separately. Recovery, contact, privacy, cookie and terms pages remain accessible so you can understand a restriction and request review. An IP rule cannot reliably stop someone who changes networks, and a visitor address unavailable from the hosting connection is not invented.
To question a restriction or object to security processing, contact info@signalautomotive.uk. Include the account email or error you saw, if relevant; do not send identity documents or passwords. We will assess the request and explain the outcome and any continuing need to retain a security record.
Audio, video and AI
You can save a diagnostic result privately and return to record the actual finding, the evidence used to confirm it, the repair and whether the symptom was fixed or returned. The original browser-submitted result is kept separately from that outcome; neither a saved result nor a selected confirmation method is independent verification by Signal. Saving the original recording is a separate optional upload.
If you choose Help improve Signal on a saved case, an authorised administrator can review its saved result and outcome and prepare a de-identified summary of the vehicle specification, symptom, diagnosis and repair. Only a reviewed summary from an eligible successful repair can support later online diagnostic comparisons, including processing by the AI diagnosis provider. The private case, registration, account details, original recording and supporting private notes are not published or supplied as that summary. This is supporting evidence, not automatic AI-model training. You can withdraw permission from the case at any time; withdrawal or an outcome edit removes the approved summary from future retrieval. It cannot undo a review or a provider transfer that already occurred.
If sign-in is needed when saving a result, choosing to save keeps a temporary result draft in this browser tab that can be resumed for 30 minutes. It excludes the original recording and is removed after a successful save, on detecting expiry, or when the tab storage is cleared. Finish sign-in in the same tab and review the save form.
A diagnosis is processed online for signed-out and signed-in visitors. When you submit it, Signal receives your symptom text, selected vehicle facts, observations, scanner codes and warning-light information, together with prepared sound and selected still images if you supplied a recording. Signal sends the relevant material to its AI diagnosis provider to analyse sound, transcribe any intelligible speech and compare the clues. There is no separate on-device diagnosis option or automatic local result if online processing is unavailable.
The diagnosis request sends prepared extracts rather than the original full recording. Its structured vehicle details sent to the AI provider exclude the registration, but a number plate, person or other identifying detail can still appear or be heard in media or written clues. Remove unnecessary personal information before submitting. The original recording is uploaded and stored only if you separately choose to save it with a private case or publish it in the community.
A private diagnostic case, digital-glovebox document or community contribution is different: when you deliberately save or publish it, the selected file is uploaded to private cloud storage. A public community video is served only with its published post. Avoid faces, addresses, registration documents, keys, access codes and anyone who has not agreed to be filmed.
Text from a community submission may be sent to an AI content-moderation provider to identify content that should be held for human review. Opted-in resolved community summaries may support later evidence reviews. This is not automatic training of an underlying AI model. A failed online diagnosis does not undo a transfer that has already occurred. Provider security or abuse-prevention retention may still apply; Signal does not promise zero retention by external services.
Signal produces decision support, not a confirmed diagnosis, MOT result, roadworthiness decision or professional valuation. It does not make a solely automated decision that has legal or similarly significant effects on you.
Public and private information
Account, garage, trade, private-case and document records are private to the signed-in account or authorised business workspace. They do not become adverts or community posts merely because they are saved.
Trade customer records, opportunities, tasks and activity notes stay in the owning trade account. Saving seller details with an appraisal can create or link a customer and buying opportunity. Logging a call or email does not send a message. A new advert created from trade stock can copy the vehicle specification, asking price and business contact fields into a private draft; it does not copy customer contact details or private notes, and publication remains a separate action.
When you choose Message dealer on an eligible dealership advert, review the current dealer and send your name, verified Signal account email, optional phone number and optional message. Signal records these details in that dealership’s private customer workspace, with a vehicle enquiry and an untimed reply task. Authorised dealership staff and its permitted CRM connections can read them. The form does not send an email notification or create a booking, reservation or payment. Each deliberate enquiry creates a separate contact; Signal does not merge it into another customer by name, email or phone.
A private enquiry receipt links the request to your account and dealership for retry recovery, access control and abuse limits. It contains references and a request fingerprint rather than a second copy of your contact details or message. Account closure clears that buyer link and fingerprint, archives and clears the mapped enquiry contact fields and notes, and replaces the original enquiry activity text with a neutral closure note. This does not erase copies a dealer has separately exported or later records it has independently created; contact us about information requiring further review.
When you publish a vehicle advert, the vehicle specification, mileage, asking price, description, photos, seller type, seller name and town become public. Your chosen phone and email are excluded from public advert page data. A buyer must sign in with a verified email and choose Contact seller to receive them, subject to hourly and daily access limits. These safeguards reduce anonymous and bulk collection but cannot guarantee that an authorised viewer will not copy or misuse the details. Do not put contact information in descriptions or photos; automated text filtering cannot identify every disguise and does not read photo pixels. The advert uses the linked vehicle record for specification and mileage; changes to those fields can change the advert. Registration is not included as a public text field, but plates may be visible in photos. Buying prices, private notes, documents and diagnostic records are not included.
If you separately opt in when marking an advert sold, Signal stores the agreed price you report with the vehicle make, model, year, engine and mileage for valuation research. The research record is linked to your account for access control and erasure, but does not copy the buyer, your contact details, advert text, registration or photos. Seller-reported prices are unverified and are not automatically used as confirmed sales or wholesale prices. Reporting a price is optional; marking an advert sold does not require it. You can remove your report from the sold advert in your account at any time; this deletes that optional research record.
Signal Automotive is an independent start-up developing its own vehicle pricing service. A one-time notice explains how vehicle and pricing information supports valuation research. Acknowledging that notice records only that you have seen it; it is not consent and does not change separate optional research or marketing choices.
To enforce contact access limits, we keep one record of hourly and daily request counts against the signed-in account, replacing its time windows as new requests occur. This counter does not contain seller contact details or a list of adverts viewed. It is kept for account security and removed with the account. This uses our legitimate interest in preventing abuse and protecting sellers, not advertising tracking.
We store draft and published adverts and uploaded photos to provide the selling service you request. The signed-in owner manages the advert. Signal’s authorised administrator can review advert details, identify its account owner, remove it from public view or restore it to a paused state for moderation. These actions do not expose unrelated private vehicle documents or buying records. Photos use separate storage keys from private vehicle documents. Pausing, expiry, removal or marking sold removes public access on Signal, but cannot erase copies that others have already made. Direct phone and email contact links open the visitor’s own app; Signal does not deliver or store messages sent through those links.
A community post is intended to be public after moderation. Its author name, vehicle context, description, outcome, comments and any attached video may be visible to anyone. Publishing a post and allowing a resolved summary to support later research are separate choices. Research opt-in does not by itself train an underlying AI model.
A contact-shaped community author name is shown as Signal member rather than exposing an account email or phone. Common contact patterns are filtered from public post and comment text, and public video downloads use a neutral filename. These measures do not remove information visible or audible in uploaded media or identify every deliberately disguised contact detail. Keep personal contact information out of public contributions.
Motor-trade applications
New motor-trade applicants provide business contact details and private documents showing motor-trade activity. Signal uses these to review eligibility, prevent misuse and make a human approval decision. The submitted business details, evidence, decision notes and review dates are stored with the application. Existing trade workspaces retain their existing access; that alone is not a claim of document verification.
Application documents are accessible only to the applicant and Signal’s authorised administrator. They are not published or attached to notification emails. Upload only relevant business evidence, and obscure unrelated personal information, bank details and customer data. Do not upload passports or driving licences.
When application email delivery is configured, an alert containing an application reference and an administrator sign-in link is sent through Resend to info@signalautomotive.uk. An email-service acceptance does not prove inbox delivery; an application remains available for review even if the alert fails or email delivery is not configured. Decision notes are shown in the applicant’s signed-in account.
Application records and evidence are retained while the application or approved trade account is active, subject to a deletion request and limited security, dispute or legal retention needs. To withdraw an application or request deletion of submitted evidence, contact info@signalautomotive.uk. Draft evidence can also be removed before submission. Administrative action records are retained to investigate decisions and prevent abuse.
Private advert history
Signal keeps a limited, administrator-only record of future advert creation, updates, publication, pausing, sale status, removal and vehicle deletion. Its purpose is to investigate selling-service problems, explain moderation decisions and review misuse. We use legitimate interests for this operational history and assess its necessity and effect on users. It is not used for advertising or profiling.
Each change summary contains the advert reference, account link, vehicle make, model and year, asking price, status, event and date. It does not copy the registration, seller name, phone, email, advert description or photos. It is still personal information while linked to an account. An administrator can separately open a retained advert to review its saved text and account owner. Full earlier versions of advert wording and media are not archived.
Change summaries expire 180 days after each event. This is an operational retention period, not a statutory requirement. Expired summaries are excluded from the history views immediately and deleted in batches of up to 500 by the scheduled processing connection or an administrator retention check. A stopped schedule, failed processing or a backlog can delay physical deletion. This cleanup runs independently of whether reminder emails are enabled. A recent successful cleanup time and outstanding expired-summary count are shown to the administrator.
Deleting a vehicle may leave this limited summary for the remainder of its retention period; it cannot restore the advert. Account erasure removes the account-linked history, and pending account erasure hides it from administration. Free-text advert moderation notes are deleted when their advert database record is deleted. This history does not recover adverts permanently deleted before recording began. Retained source adverts, storage files and other administrative records have separate retention arrangements described in this notice.
You can request access, correction, erasure, restriction or object to this history processing through info@signalautomotive.uk. Give the advert reference if available. We will assess the request and explain any specific lawful reason for retaining information; calling a record “history” does not exempt it from your rights.
Optional vehicle reminder emails
Reminders cover eligible personal-garage vehicles, not trade stock, fleet customers or marketing lists. The service aims to send no more than one summary per account in a Europe/London calendar day, at selected upcoming, due and overdue checkpoints. Your saved lead-time settings apply to date reminders. Service-mileage reminders use only the saved odometer reading and service-mileage limit, not a live reading or projected mileage.
The summary can contain the registration, make and model, relevant saved MOT, tax or service dates, and relevant saved mileage. These details and your email address are sent to Resend for delivery. Private documents, recordings, diagnostic cases, customer lists and buying prices are not included. Signal’s reminder template is plain text with no tracking pixel, promotional content or advertising. Signal does not use reminder opens or clicks for marketing or profiling.
These are Signal reminders based on saved information, not official DVLA or DVSA notices. Saved records may be incomplete or out of date. Check the current official MOT and tax records, the latest service evidence and the manufacturer’s maintenance schedule. Update the garage after a renewal, service, mileage change or sale. A reminder, or the absence of one, does not confirm that a vehicle is legal or safe to use.
A saved opt-in does not guarantee email delivery. Delivery can be paused while sender or scheduling setup is incomplete, during a fault, or when service or provider limits are reached. An email accepted by the delivery provider is not proof that it reached your inbox. Do not rely on Signal as your only way to remember a deadline.
Turn reminders off in your garage, or open the stop-reminders link in an email and confirm. Opening the link alone does not unsubscribe you, so an email scanner cannot opt you out merely by following it. Email services supporting a one-click unsubscribe action can submit that action directly. Stopping reminders does not delete your saved vehicles or stop essential sign-in messages. A message already handed to the email service may still arrive. If your account email changes, the new address needs a fresh reminder opt-in.
Marketing emails
Marketing email is optional and off until you expressly opt in. The checkbox covers Signal Automotive blog posts, development updates, new features and offers. Creating an account, choosing a trade workspace, accepting terms, requesting reminders or leaving a box untouched is not marketing consent. Existing accounts are not automatically enrolled.
We store your verified account email, your choice, the consent wording and version, collection point, consent date, withdrawal date and a private unsubscribe token. We use consent to send these updates through Resend. We do not use vehicle records, diagnostic recordings, customer lists, business-contact emails or IP addresses to select or personalise marketing recipients.
You can unsubscribe in driver or trade settings, through the confirmation page in any marketing email, or with a supported email-client one-click unsubscribe action. No sign-in is needed for the email unsubscribe link. Opening that link alone does not change your preference. Your account, login codes and vehicle reminder choices are unaffected. A message already handed to the provider may still arrive. An observed change of verified account email disables marketing until you opt in again.
Marketing messages use a no-reply sender on our verified email subdomain; replies are directed to info@signalautomotive.uk. Messages include Signal Automotive, a business postal address, why you received the message and an unsubscribe link. The messages are plain text, with no tracking pixel or personalised click-tracking link added by Signal.
We retain the current consent and withdrawal record while the account exists, to honour your choice and avoid accidental re-enrolment. Sending records store the account reference, campaign reference, attempt date, status and provider message reference; they prevent duplicate attempts. Account erasure removes these Signal-held preferences and sending records. Resend retains provider-side delivery records under its own settings and policies.
Free seller-created vehicle adverts are separate from paid advertising. Google AdSense is prepared to supply clearly labelled, non-personalised ads on selected public editorial pages after the relevant regional privacy checks, subject to site approval. Signal does not request behavioural advertising. See Optional public advertising above for provider information, European consent and US opt-out controls.
Paid material stays away from Trade, safety-critical results and private account workflows and is governed by the Advertising Standards page. Symptoms, OBD codes, warning lights, diagnostic results and private vehicle records are not used to target adverts.
We do not sell personal information. We will not send electronic marketing without an appropriate lawful basis and an unsubscribe route.
Who may process it
Service providers depend on the feature: Cloudflare provides hosting, database, file-storage and reminder-scheduling infrastructure; Supabase supports authentication, with Resend used for configured sign-in email delivery, trade-application alerts and opted-in vehicle reminders; Google receives sign-in information when that route is chosen; an AI diagnosis and content-moderation service provider processes diagnostic text, prepared sound, selected images and community moderation text. Registration lookups can use DVLA vehicle enquiry, DVSA MOT History or the configured vehicle-data provider.
When you submit the complete-valuation form, the form details and prepared vehicle photographs are relayed through FormSubmit to the Signal Automotive mailbox. They are not published as a community post. Copies can remain in the relay and email systems while the request is delivered, answered, secured and retained under the enquiry period below.
Google Ireland Limited provides optional Google Analytics and public Google AdSense advertising, subject to the separate choices described above. Google’s advertising consent message identifies other relevant ad providers and their purposes. We may also disclose information where law requires it, to establish or defend legal claims, or to protect users and the service. We do not give advertisers access to private account or vehicle records.
Some providers may process information outside the UK. The country and applicable safeguards depend on the service and its configured arrangements. Contact info@signalautomotive.uk for information about the provider arrangements relevant to your request and how to obtain a copy of any applicable transfer safeguards. This notice does not mean that every provider stores all information in the UK.
How long we keep it
- Vehicle adverts: published adverts are publicly available for 30 days unless paused or marked sold sooner. Drafts, expired adverts and sold adverts remain in the seller’s account so they can be managed or renewed. To request deletion of an advert and its associated stored photos, contact info@signalautomotive.uk. Removing an advert does not remove its separate private vehicle record.
- Account and private workspace records: while the account or business workspace is active, then until an account-deletion request is completed, except for limited records needed for security, disputes or law.
- Trade valuation history: kept with the business workspace under the account and workspace period above. Removing an individual stock or fleet vehicle leaves its historical valuation snapshots in the private register, without a link to the deleted vehicle record. Account and business erasure still follow the existing deletion process. Contact info@signalautomotive.uk to request review or deletion of a specific retained valuation.
- Reminder preferences and consent: the current subscription choice, recipient email, consent time and version, and unsubscribe reference remain with the account. Turning reminders off records that choice; it does not automatically erase the consent record. There is no automatic expiry for this preference record. Ask for erasure through info@signalautomotive.uk; we will assess any specific accountability, security or legal reason to retain part of it.
- Prepared reminder messages: the stored message body and detailed event list are cleared when a delivery is recorded as accepted, permanently failed or cancelled. Other stored payloads become eligible for redaction 14 days after creation. This does not erase the recipient email or delivery metadata described below, a copy already sent to Resend, or a message in your mailbox.
- Reminder delivery records: the account and recipient reference, recipient email, consent reference, dates, attempt counts, status, provider reference and duplicate-prevention records become eligible for deletion 400 days after creation. The 14-day redaction and 400-day deletion run in bounded batches during an enabled reminder job, not at a guaranteed deletion instant. Pausing delivery, stopping the scheduler, failures or a backlog can delay cleanup. Provider and mailbox copies follow the relevant service’s retention arrangements; Signal’s database cleanup does not remove them automatically.
- Routine IP observations: recent network addresses and the IP attached to an account expire 30 days after their last recorded observation. Expired observations are excluded from the admin view immediately. The server deletes old network rows and clears old account-IP fields in bounded batches during later site traffic. This is not a scheduled purge: physical deletion can take longer during inactivity or a cleanup backlog. Repeat activity refreshes an observation, normally no more than once every five minutes for an unchanged address. The latest account activity date remains with the profile, without keeping a full browsing or IP history.
- Restrictions and moderation records: a separate account, email or IP restriction keeps its target for as long as the restriction is active. The reason, decision and administrative audit record can remain after expiry, removal or account closure where needed for a specific abuse investigation, review, dispute or legal duty. These require administrator review and are not automatically deleted by the 30-day observation cleanup. They are private, not part of public profiles or adverts. Contact us to question a restriction or request review of information still retained.
- Uploaded case media and vehicle documents: kept to provide the record you saved until deletion is completed. Individual vehicle documents have a delete control. Account erasure removes associated recordings and documents as well as their database records. For an individual case or help with a missing file reference, contact info@signalautomotive.uk.
- Community content: a post can remain stored after it stops being public. Contact info@signalautomotive.uk to request removal or erasure of a post and its media. You can withdraw research-support permission from your own published case without deleting the post. Necessary moderation and report records may be retained to handle abuse or a dispute.
- Funding, pilot and commercial enquiries: for the active conversation and normally no longer than 24 months after the last meaningful contact, unless a continuing relationship or legal record-keeping duty applies.
- Complete valuation requests and photographs: in the Signal mailbox and its delivery systems while the valuation is handled, and normally no longer than 24 months after the last meaningful contact unless a dispute, ongoing service or legal duty requires longer.
- Security and service logs: for the shortest period reasonably required to investigate reliability, fraud and security events, according to the relevant infrastructure settings.
- Short-lived request-limit counters: the counter expiry is set to one day after the relevant request window ends and can be refreshed when a new window is used. Expired counters are removed in limited batches during later protected requests, not by a guaranteed scheduled purge; they can remain stored after expiry if there is no later traffic or cleanup is still catching up. These are separate from the seller-contact account counters and restriction records described above.
- Cookie choices and local device drafts: as set out in the cookie policy; you can clear them through your browser.
Removal and erasure requests
Delete your account here, or open My garage → Settings → Delete my account. Confirm your signed-in email and type DELETE. A recent sign-in is required. Restricted accounts can use the same deletion page. Administrator account closure requires assisted handling.
Confirmation closes normal account access, stops optional email subscriptions and pauses public adverts. The queued process removes the profile, personal and business vehicle records, associated diagnostic cases, recordings, documents, adverts and photographs, community content, support tickets and preferences, followed by the login account. Stored files are processed before their database references are erased. Processing normally starts at the next hourly check; failures and large jobs remain queued for retry and administrator attention.
If an active account or email ban exists, we retain a keyed email match and the restriction reference for up to 180 days or the earlier ban expiry or revocation. This is pseudonymous personal data, not anonymous data, and is used only to enforce the existing restriction. The original email target and free-text ban reason are removed from the retained record. Active network bans remain separately subject to review; ordinary account-IP links disappear with the account. You may challenge any retained restriction through info@signalautomotive.uk.
Pending erasure jobs retain the identifiers and file references needed to finish deletion. After successful deletion, direct account and email identifiers are removed from the job. A protected login-identity match, random request reference and operational timestamps remain for seven days to prevent old sessions restoring a profile and support follow-up. Expired jobs and retained email-ban matches are removed during processing checks; failures or scheduler interruptions can delay physical cleanup.
Email info@signalautomotive.uk with the account email and the relevant advert, case or document reference. Tell us whether you want an item hidden, a correction, a copy of your information, or erasure. Do not send passwords, sign-in codes or identity documents with the initial request.
Hiding an advert, deleting a vehicle record and erasing stored files are different actions. Deleting a vehicle can remove linked database entries without immediately erasing every stored file, while an associated private case can remain as a separate case. We need to check the relevant records and storage when handling an erasure request. We will explain any information retained for a specific security, dispute or legal reason.
Account erasure does not automatically recall messages already delivered to another person, delete provider security logs or remove every backup copy. These follow the relevant retention arrangements and may require separate handling. Historical files with no surviving ownership reference require manual investigation. Contact Signal with the request reference for assistance. Standalone expired-advert and enquiry retention still requires manual review. Search-engine caches and copies made by other people may persist after removal from Signal.
Your rights
Depending on the circumstances, you can ask to be informed, access your information, correct it, erase it, restrict its use, receive portable information, object to processing, or withdraw consent. Some rights have legal exceptions. We may need to verify identity before acting and will explain if a request cannot be fulfilled in full.
You can object to processing based on legitimate interests, including the security and moderation uses described above. Contact info@signalautomotive.uk with the processing you are concerned about. We will consider the request and explain any compelling reason or legal requirement to continue. You can also withdraw permission for vehicle reminder emails, optional contact or community research support. Withdrawal does not undo processing that already took place.
Contact Signal first using the details above. You can also complain to the Information Commissioner's Office. You will not be disadvantaged for raising a privacy concern.
Security and children
We use access controls, account-scoped queries, private object storage, transport encryption and limited server-side credentials. No internet service can guarantee absolute security, so use a secure email or Google account and tell us promptly if access may be compromised.
Signal accounts, uploads, community participation, trade tools and funding enquiries are intended for adults aged 18 or over. We do not knowingly use children’s information for profiling or advertising. A parent or guardian who believes a child has submitted personal information should contact us.
Changes to this notice
We will update this notice when the product, provider list or purposes materially change. The effective date appears at the top. A material change that affects an existing choice will be highlighted and, where required, a fresh choice will be requested.